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SHE Listing Instructions: Tips for a Compelling Business Profile

Welcome to your SHE Listing setup! This is your opportunity to showcase your business, share your philosophy, and connect with your ideal customers. NOTE: If you are here for the first time, you will have to register your business name.Once your registered, you will be asked to log in.

What Sets SHE-Canada Apart from Other Directories?

We provide you with three listings for the price of one!  Each listing is fully editable, allowing you to evolve your business or pivot into new ventures with ease. Here’s what you get:

1. FEATURED LISTING: This is your primary business listing—your anchor in the community that represents your core mission and offerings.

2. REGULAR LISTINGS (x2): Use these listings for any additional ventures or events you have, such as:

   - Podcasts

   - Books

   - Conferences

   - Retreats

   - Workshops

   - Launches

   - Openings

   - Concerts

   - New products

   - Holiday specials

These listings provide a platform to draw people to your various initiatives, ensuring they have a home where they can connect with you.

Here are some enhanced tips to help you create an engaging and effective listing:

1. Craft Your Business Description:

•   Clearly articulate what your business is all about. What products or services do you offer? What makes you unique?
•  Share your philosophy or mission statement to give potential customers insight into your values and vision.
•  Identify and describe your ideal customers. Who are they, and what needs do they have that your business addresses?                            What's your zero to hero promise.

2. Customize Your Text:

-Experiment with text sizes to highlight important information. Use larger fonts for headings and smaller ones for details to create a visually appealing hierarchy.

-Consider using bullet points or short paragraphs for easy readability.

-Once you have completed listing and checkouted, you can go into your dashboard and explore. This is where you can add color to your text.

3. Incorporate Visuals:

   - Enhance your listing with photos and videos that represent your brand. Visuals can help tell your story and make your listing more engaging.

   When adding images to the description area, feel free to adjust their size to fit your layout by clicking on the image and using the handles to size perfectly. You have the flexibility to showcase visuals in a way that complements your text. You willnotove that once you have clicked on the image you can set with in the text with the various clickable options.

4. Utilize the Banner Carousel:

   - Don’t forget to upload additional photos for the banner carousel. This is a great space to highlight key aspects of your business or showcase your products. Think of using quotes, short referrals, mood photos, products and services.

   - Recommended image sizes for the carousel are 300 x 300 pixels or 450 x 300 pixels. Make sure your images are high-quality and visually appealing to draw attention.

5. Explore Examples:

   - Take some time to look at other listings for inspiration. Notice how they present their information, use visuals, and engage their audience. Use these examples as a guide to enhance your own listing.

By following these tips, you can create a compelling SHE Listing that accurately reflects your business and attracts your ideal customers.

6. The Benefits of Customer Referrals: Why They Matter for Your Business

Trust and Credibility: Referrals from satisfied customers carry more weight than traditional advertising. People trust recommendations from friends and family, making them more likely to choose your products or services.

• Increased Visibility: When your customers share their positive experiences, they act as brand ambassadors, helping to spread the word about your business. This organic promotion increases your visibility and reach.
• Higher Conversion Rates: Referrals often lead to higher conversion rates. Prospective clients are more likely to engage with your business when they see positive reviews and testimonials, often leading to quicker decision-making.
• Cost-Effective Marketing:Encouraging referrals is a cost-effective way to market your business. Instead of spending on ads, you can leverage your existing customers to bring in new clients.
• Stronger Relationships: Asking for referrals fosters a deeper connection with your customers. It shows that you value their opinion and are committed to providing excellent service, which can enhance customer loyalty.
• Shiny Stars Effect: Just like shiny bright yellow stars attract attention, glowing reviews and referrals make your business stand out in a crowded market, drawing in potential clients who are looking for trusted recommendations.

Encourage your customers, clients, and friends to share their experiences, and watch your business shine!

6. The Benefits of Customer Referrals: Why They Matter for Your Business

Maps and Bookings are powerful features in your directory listing that can significantly enhance your business operations. By utilizing Maps, you can provide customers with easy access to your location and directions, making it simpler for them to find you. The Bookings function allows you to secure online appointments, sell products, and finalize transactions seamlessly, streamlining the customer experience. Additionally, you can offer AI-driven instructions for services or products, ensuring that your customers have all the information they need at their fingertips. These features can be easily toggled on or off, giving you the flexibility to adapt them to your business needs and customer preferences. Embracing these capabilities can lead to increased engagement, higher conversion rates, and overall customer satisfaction.

If you just can't magange to put your listing together.....we get it.  Just call us and we will set it up for you.

Happy listing!